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Boston Red Sox ticket prices take a dive on the secondary market after surprising poor start

By Jerry Beach

Boston Red Sox fans expected their favorite team to make history this season. Just not the wrong kind of history.

The Red Sox, the overwhelming favorite to win the American League pennant and make the franchise’s first run at a 100-win season since just after World War II, are instead mired in their worst start since World War II. The Red Sox, who host the New York Yankees today, Friday, April 8 in their home opener, were 0-6 entering the game, the first time since 1945 the Sox have lost their first six games.

Of course, it’s very early — 96 percent of the season is still to be played — but it’s never too early to start wondering about Doomsday scenarios, especially in Boston, where fans surely know that no team has ever made the playoffs after starting 0-6. And, while tickets to Fenway Park — which will welcome its Major League Baseball-record 632nd consecutive sellout this afternoon — remain pricey, there are deals to be had on the resale market in the aftermath of the Sox’ poor start.

Jim Holzman, the president of Ace Ticket in Boston, the official offline ticket reseller for the Red Sox, told Bloomberg that tickets to this weekend’s series were down as much as $100 from a week ago, which in some cases is a drop of about 40 percent or more. As of last night, Thursday, April 7, tickets to the home opener were going for an average of $253 at StubHub.com, down from $328 on Friday, April 1. And, as of this afternoon, right field box seats for the series finale Sunday, April 9 were available on StubHub.com for $65 — almost half the list price of $130.

"It's like the stock market. If the market dropped 1,000 points, the silver lining for the consumer is that there are deals to be had," Holzman told Bloomberg.

There doesn’t seem to be anything fluky about the team's stumble on the field: The Red Sox have a 7.13 ERA, and while pitching was expected to be the closest thing the Sox had to a weakness, they have been outscored 38-16, are hitting just .181 as a team. They only have one player (new first baseman Adrian Gonzalez) with a batting average above .250.

But, considering the Red Sox play in a ballpark that seats less than 40,000 — in a baseball-mad city — seeing prices drop by so much is a surprise. There are also plenty of tickets available for the Red Sox’ second home series against the Tampa Bay Rays in the first half of next week.

There are 2,358 tickets available at StubHub.com for the series opener Monday, April 10, including a $15 standing room only ducat. Depending on what happens this weekend, the Sox-Rays series could be appealing in a cringe-worthy sort of way: The only other winless team in baseball is Tampa Bay, which hasn’t led once in also opening 0-6.

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