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03/19/2010 - 4:03pm EST
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Ticketmaster cultivates relationships with brokers on TicketExchange
Mon, Dec 21st 2009 12:09 pm EST
Ticketmaster's TicketExchange, the company's ticket resale site, has developed relationships with dozens of ticket brokers who resell NFL tickets on the site, according to the Washington Post. The Ticketmaster/broker relationships are something teams are aware of but they they distance themselves from, even though Ticketmaster imposes a service fee on the sales, a portion of which is shared with the team. In addition, the brokers are not allowed to resell tickets for below face value - which may benefit customers looking for bargains or brokers looking to unload unpopular tickets - as a way to protect the profits of team owners.
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Comments represent the opinions of users and do not necessarily reflect the views of TicketNews.I believe the subject of the article is "NFL and online ticket brokers have found a working partnership on the league's Web site" not "TICKETMASTER and online ticket brokers have found a working partnership on the league's Web site".
Great reporting once again TicketNews! Way to be a positive influence on the industry!