Live Nation’s No Service Fee Wednesday promotion, which began seven weeks ago, has collectively saved fans millions of dollars on more than 500,000 shows across the U.S. and Canada.
For its July 22 promotion the concert promoter plans to top this week’s All-In Ticket Concert Experience that includes a ticket, parking, all fees, a hot dog and a soda for only $29.99 on the lawn and $49.99 for select reserved seats, by asking the fans themselves to pick the next promotion.
On July 14, fans were asked to go to LiveNation.com and click on the You Pick the Next Promotion button to vote for one of three offers for next Wednesday’s promotion: Buy one ticket at full price (plus fees) and get one ticket absolutely free (with no fees); No service fee on any amphitheater ticket; or All-In ticket ($29.99 ticket, fees, hot dog and soda).
Voting ends at midnight on July 15, with results announced on the following Monday.
“Since launching ‘No Service Fee Wednesday,’ I have received a lot of feedback from fans in emails, messages on my Facebook page and in comments posted on Twitter and LiveNation.com regarding our promotion,” said Michael Rapino, president and CEO of Live Nation, in a statement. “We’ve worked week after week to use that fan input to determine our offers, but this week I wanted to take it a step further and put fans in the driver’s seat by giving them the opportunity to vote at LiveNation.com.”