Boston-based ticket reseller Ace Ticket has signed a sponsorship deal with Boston Bruins, under which Ace has obtained the naming rights to some Bruins...

Boston-based ticket reseller Ace Ticket has signed a sponsorship deal with Boston Bruins, under which Ace has obtained the naming rights to some Bruins television properties. According to the Boston Herald, the WBZ Sports Studio will now be called the AceTicket.com Sports Studio, and team’s cable television post-game show will be called “Ace Ticket Overtime.” Ace Ticket is also the official ticket reseller for the team, a position it also holds with the Boston Red Sox.