Search engine marketer Acronym Media will be a first-time exhibitor at Ticket Summit, to be held on January 13-15, at the Waldorf=Astoria in New...

Search engine marketer Acronym Media will be a first-time exhibitor at Ticket Summit, to be held on January 13-15, at the Waldorf=Astoria in New York City.

Acronym Media is headquartered in Manhattan but over its fourteen years has developed operations in England, Brazil, Germany, Russia and Singapore as well. Since 2007 the company has used its Keyword-Driven Marketing™ framework to offer clients an efficient, effective and scalable search marketing platform. In this framework, the primary focus is upon the language used by the client’s target audience, allowing Acronym to create the optimal marketing message for that audience.

Acronym Media offers its clients a variety of services, including a consulting service to improve marketing efficiency, the use of keyword research to build successful Pay Per Click (PPC) campaigns, Search Engine Optimization (SEO) to make clients more visible to their target audience, and the use of web analytics in order to understand and track customer behavior. Custom-built affiliate programs allow a company to increase its reach on the web.

In addition to these services, Acronym offers a variety of web tools to assist companies toward fulfilling their marketing agendas. TMPass, the company’s trademarked monitoring program, works to protect a client’s reputation by uncovering negative web content generated by competitors and reporting violations to search engines. Acronym’s clients also have access to multivariate testing on their web-based marketing efforts, allowing them to improve their ability to attract customers. Acronym Media’s website lists among its many clients the Four Seasons Hotels, Nokia, Sirius Satellite Radio, and Royal Caribbean Cruise Lines.

Currently in its fourth year, Ticket Summit began in 2006 as an annual event, but now offers a biannual conference for industry professionals, meeting in New York City each January and in Las Vegas in July. Developed and hosted by TicketNetwork, Ticket Summit is the preeminent trade show and conference for the secondary ticketing market. At each Summit, leaders in ticketing and its related industries provide workshops, seminars and lectures which assist ticket brokers and other professionals in building their businesses. The conference also provides multiple opportunities for making and building strong business connections with professionals in the various industries.