PRESS RELEASE: “TicketBiscuit Introduces Facebook Fan Page Ticketing”
BIRMINGHAM, Alabama (TicketBiscuit) May 18, 2011 – TicketBiscuit today unveiled a Facebook App that enables its clients to sell tickets directly from their Facebook Fan Page, without ever having to leave Facebook. The TicketBiscuit Fan Page Ticketing App is the latest in a series of innovations introduced by TicketBiscuit to help clients leverage social media to sell more tickets.
“In 2008, we were one of the first ticketing companies to offer seamless Facebook integration, and now we’re setting the pace again,” said TicketBiscuit Chief Marketing Officer Eric Housh. “Using Facebook for live event promotion is a necessity now. If you’re not doing it well, you’re not as successful as you could be,” he continues, “Our new app has taken it a step further, transforming a client’s Facebook Fan Page from a marketing channel into an actual sales channel .”
Housh says that the TicketBiscuit Facebook app is unique in that it links in real time to the client’s TicketBiscuit account, meaning that ticket sales can be taking place simultaneously on Facebook, on the client’s website, via the TicketBiscuit-provided mobile optimized smartphone interface, and via TicketBiscuit’s web-based box office point-of-sale software, with all inventory managed centrally in real time. The look and feel of the ticketing interface matches the clean look of Facebook. And in keeping with TicketBiscuit’s core philosophy, the client’s brand stays out in front. “It takes the concept of white-labeling to a whole new level: now you can have a white-label ticketing solution seamlessly integrated into your Facebook Fan Page along with your other web properties.”
Though TicketBiscuit just publicly announced Fan Page Ticketing today, it has been in testing for a couple of months. Several clients, including the Re:Generation Festival, Yarmony Grass Festival, and Comedy Zone Charlotte are already using the app with great success. The TicketBiscuit Fan Page Ticketing App can be added to any Facebook Fan Page with a couple of clicks. Housh says the only requirements are that you be an Admin of the Page and that you have a TicketBiscuit account.
TicketBiscuit, founded in 2001, provides proprietary software that powers the online ticket sales of over 500 clients in 1500 venues across the United States and Canada. TicketBiscuit’s complete suite of services and solutions empowers clients to sell tickets online through their own websites and social media properties, via call center, and via the TicketBiscuit web-based box office interface. For more information on TicketBiscuit, please visit http://www.ticketbiscuit.com.