PRESS RELEASE: “TicketForce Gains New Rodeo Contract & Renewal: Pendleton Round-Up & Happy Canyon Arena Signs On & Tucson Rodeo Renews for Another 4...

PRESS RELEASE: “TicketForce Gains New Rodeo Contract & Renewal: Pendleton Round-Up & Happy Canyon Arena Signs On & Tucson Rodeo Renews for Another 4 Years”

MESA, Ariz. – (MAY 16, 2012)TicketForce, a leading provider of ticketing solutions in the U.S. and Canada, has secured a new rodeo client to use its white label solution, the Pendleton Round-Up and Happy Canyon Arena in Pendleton, Ore. The company also announced a four-year contract renewal with the Tucson Rodeo in Tucson, Ariz.

The Pendleton Round-Up and Happy Canyon Arena, one of the ten largest rodeos in the world, signed a four-year agreement to utilize TicketForce’s white label ticketing solutions. In addition, TicketForce will provide them with access control scanning, all equipment, Facebook Ticketing application and a touch screen application.

The first Pendleton Round-Up in 1910 was to be “a frontier exhibition of picturesque pastimes, Indian and military spectacles, cowboy racing and bronco busting for the championship of the Northwest. Now, the event is much more than that, with more than 50,000 in attendance for the four-day show. This year, the popular rodeo will be held from Sept. 12 — 15, 2012.

TicketForce also extended its relationship with another rodeo client, the Tucson Rodeo, one of the top 25 professional rodeos in North America, for an additional four years. Tucson Rodeo has been using TicketForce’s solutions since 2008 and along with continuing to use the white label ticketing solution, the rodeo has added the Facebook Ticketing application as well.

“We have also had a passion for rodeos, especially being a Southwest-based company, and we’ve found that year after year, our ticketing solutions are a great fit for rodeo clients,” said TicketForce CEO Lynne King Smith. “We make it easy for each client to not only seamlessly sell tickets online from their websites, but also to continually engage with their fans and sell even more tickets through their own Facebook Fan Pages.”

TicketForce provides ticket solutions to a full range of clients from nation-wide festivals to local theaters.

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About TicketForce, LLC
TicketForce utilizes a powerful web-based ticketing system to provide venues, promoters, festivals, arenas and civic centers with a fully-customizable solution for full-service ticketing and box office management. TicketForce serves as a technology partner for its customers, enabling sales through integration with Internet sales, Box Offices, and Call Centers. TicketForce provides a complete suite of scalable products and services, including print-at-home ticketing, electronic will-call, access control, payment processing, management tools, and real-time reporting. More information is available at