StubHub is the largest secondary ticket company, and the second-largest overall ticket seller, according to TicketNews’s exclusive industry rankings. The company bills itself as the “world’s largest ticket marketplace,” where fans can buy and sell tickets sports, concert, theater and other live entertainment events.
The company’s customer base is vast, comprising tens of thousands of consumers and brokers. StubHub was launched in 2000, and while it didn’t invent the secondary ticket market, it has gone a long way to legitimize it. In 2007, the company was bought for $310 million by online auctions giant eBay (NASDAQ: EBAY), which already had its own secondary ticket marketplace.
Part of where StubHub succeeded most was by creating a “safe, convenient, and highly reliable environment” for buying and selling tickets, and the company used its strong reputation to secure a massive deal in 2007 with Major League Baseball to be the league’s official secondary ticket company. Every team, except the Boston Red Sox, uses the StubHub system.
On the legal front, the company has fought against Ticketmaster and the New England Patriots, both of which filed unrelated lawsuits against the company over ticket resale matters.
The company has formed partnerships with other major sports and entertainment entities, including the New York Yankees, Chicago Bears and the University of Southern California, Madonna, ESPN and American Express.
StubHub scored a partial legal victory in a California court this week, convincing the judge in a lawsuit over its refund policy shift amid COVID-19 to move much of the legal action into arbitration rather than trial. United States District Judge Haywood S. Gilliam Jr. issued the order Monday... Read more
Consumers in several states will receive long-delayed refunds from StubHub, according to a multi-state settlement of lawsuits brought in the wake of a shift in the ticket resale company’s refund policy in 2020. Lawsuits were filed after the company stopped honoring its “fan guarantee” refund policy in March of... Read more
Viagogo’s long entanglement with the UK’s Competition and Markets Authority is officially over, as the Switzerland-based resale marketplace found a buyer for StubHub’s business outside of North America. Digital Fuel Capital LLC has agreed to purchase the StubHub entities in the UK, EU, and other markets, which was a... Read more
How and when ticketing fees are disclosed to consumers has been a hot-button issue for a number of years. Most ticketing companies show one price to the consumer, only to have fees show up at the final step of the transaction – after the consumer has entered personal and... Read more
Customers who bought tickets to events through StubHub on or before March 25, 2020 will now be able to obtain a cash refund from the company. StubHub had drawn intense scrutiny and several lawsuits after an abrupt policy shift last spring, issuing only credits towards future ticket purchases on... Read more
Viagogo is reportedly willing to sell off all but the U.S. and Canada-based StubHub businesses to appease regulators, according to reporting from the UK. The proposed sale of the assets held for less than a year are in response to the Competition and Markets Authority (CMA), which has thus... Read more