StubHub is the largest secondary ticket company, and the second-largest overall ticket seller, according to TicketNews’s exclusive industry rankings. The company bills itself as the “world’s largest ticket marketplace,” where fans can buy and sell tickets sports, concert, theater and other live entertainment events.

The company’s customer base is vast, comprising tens of thousands of consumers and brokers. StubHub was launched in 2000, and while it didn’t invent the secondary ticket market, it has gone a long way to legitimize it. In 2007, the company was bought for $310 million by online auctions giant eBay (NASDAQ: EBAY), which already had its own secondary ticket marketplace.

Part of where StubHub succeeded most was by creating a “safe, convenient, and highly reliable environment” for buying and selling tickets, and the company used its strong reputation to secure a massive deal in 2007 with Major League Baseball to be the league’s official secondary ticket company. Every team, except the Boston Red Sox, uses the StubHub system.

On the legal front, the company has fought against Ticketmaster and the New England Patriots, both of which filed unrelated lawsuits against the company over ticket resale matters.

The company has formed partnerships with other major sports and entertainment entities, including the New York Yankees, Chicago Bears and the University of Southern California, Madonna, ESPN and American Express.

By Stacey Willets TicketNews.com announces its exclusive Weekly Top 10 Primary and Secondary Live Event Ticket Sellers Rankings for the week ending 3/20/07. Ranking calculations are based on U.S. visits. Top 10 Primary Ticket Sellers Seller This Week Last Week Ticketmaster 1 1 Tickets.com 2 2 Live Nation 3... Read more
By Alfred Branch, Jr. Ticketnews.com has learned that StubHub founder and former CEO Jeff Fluhr has stepped down as head of the company he created now that its acquisition by Internet auction giant eBay closed on Tuesday. The final tally for the deal had an approximate aggregate value of... Read more
By Stacey Willets eBay officially announced its plans to buy secondary market key player StubHub! today. Reportedly, the “fan’s ticket marketplace” will be purchased for $310 million in cash. It is news that anyone with a finger on the pulse of the ticketing industry has been waiting for. Today’s... Read more
By Stacey Willets TicketNews.com announces its Weekly Top 10 Primary and Secondary Live Event Ticket Sellers for the week ending 1/30/2007 based on US visits. Top 10 Primary Ticket Sellers Seller This Week Last Week Ticketmaster 1 1 Tickets.com 2 2 Live Nation 3 3 TicketWeb 4 4 Etix.com... Read more