UK-based secondary ticket company viagogo was founded by StubHub co-founder Eric Baker, and according to its Web site, the company describes itself as “an online ticket exchange that allows people to buy and sell live event tickets in a safe and guaranteed way.”

viagogo, which has branded itself with a lowercase “v,” has made a name for itself by becoming the official secondary ticket exchange for powerhouse English football (soccer) teams Chelsea and Manchester United. In addition, the company is also the official secondary ticket exchange for the National Football League’s Cleveland Browns.

In the fall of 2007, the company also signed a deal with Live Nation to be the concert giant’s exclusive secondary ticket company in the Netherlands, and in 2008 it was the premium ticket seller for the European leg of Madonna’s hugely successful Sticky and Sweet Tour.

NZ Organizers Cancel Valid Tickets Due to Resale
More than 700 tickets to a New Zealand Rugby match against South Africa were cancelled because they were sold through resale sites. The match is set to take place in Wellington at Westpac Stadium on July 27 and is nearly sold out. However, now many fans who bought tickets... Read more
CMA Confirms Viagogo Contempt Case Continues
Although Viagogo is celebrating a legal ruling that said the ticketing site had complied with a court order from last year, the UK’s Competition and Markets Authority has confirmed that its contempts of court proceedings will still continue. A day after Google suspended Viagogo from using its search engine... Read more
Google Suspends Viagogo from Search Advertising Platform
Google has suspended Viagogo from using its search engine marketing adwords platform to reach consumers, multiple outlets are reporting. The action follows a lengthy lobbying campaign by music industry insiders against the Switzerland-based ticket marketplace, which vowed to resolve any concerns which led to the suspension swiftly. “When people... Read more
Australian Federal Court Rules Viagogo Misleads Consumers
Australia’s Federal Court has ruled that secondary ticketing platform Viagogo has misled consumers by marking itself as an official ticket seller, overstating the scarcity of tickets available for events, and hiding service fees in an attempt to spur purchases, according to multiple sources. Those findings follow the Australian Competition... Read more
CMA Prepares For Another Round of Legal Action Against Viagogo
Update (as of Thursday, March 7): “We take the CMA’s concerns very seriously,” Viagogo said in a statement to Ticket News. “However, we strongly believe we are not in breach of the court order. As the CMA indicated, we have successfully made several improvements to our platform to meet... Read more
Scottish Artist Lashes Out At Viagogo After His Tickets Tripled In Price
Scottish singer Lewis Capaldi lashed out at secondary ticketing site Viagogo, claiming he’ll find a way to cancel resellers’ tickets after seats to his upcoming UK tour appeared on the resell site for three times the original price. The 22-year-old rising star, who is making noise in the music... Read more
Viagogo Responds To German Ticket Resale Price Cap
The regional court in Hanover, Germany has officially ruled that ticket resale prices will be capped at 25 percent above face value, noting that any price above this percentage is considered anti-competitive. The ruling comes after the newly-formed German promoters’ association BDKV launched a campaign last year to push for... Read more
Viagogo Threatened With Another Court Appearance, Fine From CMA
Britain’s Competition and Markets Authority (CMA) has threatened secondary ticketing site Viagogo with another court appearance and fine due to some concerns with the site following its review. Late last year, the CMA took Viagogo to court for breaking consumer protection law. Viagogo released a statement noting that a settlement... Read more
Viagogo Fights Back Against Proposed Irish Ticketing Laws
The resale ticketing site Viagogo is calling out the Irish government for its proposed laws governing ticket touting. Viagogo reportedly issued a legal memorandum to Irish government ministers, noting that the laws, which seek to ban the above-face value resale of tickets and end bot software, are “repugnant” to... Read more
Australia Could Face A Country-Wide Ticket Resale Cap
Australia’s Labor Party has proposed a new law that would place a 10 percent cap on resale tickets online and ban bots. This law would essentially cover the administration of the resale and promoters would be unable to cancel resold tickets. The proposal also includes a ban on bots,... Read more