On the Great White Way, ticket sales were up by 28 percent the week ending Feb. 19, which is the highest level of gross...

On the Great White Way, ticket sales were up by 28 percent the week ending Feb. 19, which is the highest level of gross sales since the week ending Jan. 15 when sales reached $20.9 million. Valentine’s Day (Feb. 14) may have accounted for some of the increase.

Cumulative sales for Broadway’s 26 productions were $20.1 million through the week ending Feb. 19. Only one show experienced a slight decrease in sales, while several saw significant climbs.

“The Book of Mormon” was the only production with a decrease in ticket sales, which fell less than one percent ($1.47 million), down from the $1.48 million earned the previous week.

“Death of a Salesman” preview performances were scheduled to begin on Feb. 13, but were delayed until Feb. 14 after Philip Seymour Hoffman, who stars as Willy Loman, developed the flu. Gross sales for the six preview performances were $613,569 with attendance at 90 percent of capacity. The show’s limited engagement is scheduled to run March 15 through June 2.

“Shatner’s World: We Just Live in It,” William Shatner’s one-man show began its limited engagement on Feb. 16 with performances to run until March 4. Gross sales for the two preview performances and four regular performances through Feb. 19 were $305,705 with attendance at 81 percent of capacity.

“Stick Fly,” had the highest increase in ticket sales (86 percent) earning $365,277, which is nearly double its sales for the previous week ($196,337). This comes after producers recently announced that they would end their production on Feb. 26.

“Porgy and Bess” producers will be pleased with their recent decision to extend the performance schedule from July 8 to Sept. 30 as ticket sales were up by 5 percent ($858,959) from the previous week’s $818,346.

Some productions made large feats last week — “Jersey Boys” broke $1 million last week with sales up 20 percent over the previous week’s $864,895. “Wicked” earned the highest gross sales ($1.9 million) with a 26 percent increase.

Several other shows made significant gains as well — ticket sales for “Sister Act” increased by 58.3 percent ($674,710), “Chicago” by 54 percent ($622,523), “Mamma Mia” was up by 45.4 percent ($788,253) and “Godspell” increased by 40.8 percent ($394,072).

Broadway Gross Ticket Sales
Week Ending February 19, 2012

Weekly GrossTotal Atten.Prev.Perf.Total CapacityAvg. Ticket PriceAtten. %
Anything Goes
Death of a Salesman
(Circle in Square)
How to Succeed…
Jersey Boys
(August Wilson)
Mamma Mia!
(Winter Garden)
Mary Poppins
(New Amsterdam)
Other Desert Cities
Porgy and Bess
Rock of Ages
Shatner’s World
(Music Box)
Sister Act
Stick Fly
The Book of Mormon
The Lion King
The Phantom of the Opera
The Road to Mecca
(American Airlines)
Venus in Fur
War Horse

All data provided by the Broadway League.