In March, the NFL’s New York Giants announced that it had “sold all [one-time] personal seat licenses (PSLs) for non-club seats in the Giants’ new stadium in the Meadowlands.” Those non-club PSLs sold for a low of $1,000 for the Terraces to a high of $20,000 for the Field Levels, with the individual game-tickets prices ranging from $85 to $160.
The press release went on to say, “The only PSLs remaining for purchase are a limited number of seats in the three club areas – Coach’s Club, Mezzanine Club A and Mezzanine Club B.” The PSL price for the Coach’s Club is $20,000, while the PSL for Mezzanine Club A is $12,500 and Club B is $7,500.
Every Giants ticket in the new 82,500-seat stadium – the current stadium holds 78,000 – carries a PSL charge.
In a recent story in the New York Daily News, it was reported that nearly 4,000 of those seats are still available, 16 months before the Giants and Jets open their still-unnamed $1.7 billion stadium. (Those available 4,000 seats do not include seating in the 200 suites, more than half of which have been reportedly sold.)
According to the Giants, those club seats were to be made available to the “approximately 93,000 fans remaining on the Giants’ season ticket waiting list,” and that those wait-list members would be contacted (via e-mail) in groups of 10,000 fans until all remaining PSLs were sold.
TicketNews got a copy of an e-mail that was sent a few weeks ago. It touted the virtues of the new stadium, closing with, “Our records indicate that you have been a Giants wait-list member for a number of years. Please call us at 1-877-NYG-2010 (1-877-694-2010) to update your contact information and to discuss your ability to become a New York Giants season ticket holder.” Giants vice president of communications, Pat Hanlon, declined to elaborate further.
Giants co-owner John Mara told the paper that sales have gone well (95 percent of the seats have been sold), and that nine out of every 10 of the team’s season ticket holders are “coming over” to the new stadium.
The NFL, by the way, confirmed to the Daily News that the impending threat of TV blackouts for Giants home games was dead: Since the team had sold all of its non-premium seats, no TV blackouts are on the horizon.