No Ticket To Riches

TicketNews default image TicketNews website logo on top of a background image featuring a concert
TicketNews default image TicketNews website logo on top of a background image featuring a concert

Forbes.com compares the resale market for sports tickets to the real estate market. Ever-increasing sports ticket prices came crashing down after they proved to be unsustainable. NBA and NFL teams formed partnerships with StubHub, making them their official secondary reseller; however, the teams are now more concerned with filling their arenas through primary ticket sales alone.