Jermaine Dupri announced that he will produce a concert series leading up to the 2019 Super Bowl in Atlanta, Georgia.
The series, dubbed Super Bowl Live, will take place over six days at Atlanta’s Centennial Park, WSB-TV reports. Each event will be free preceding the game at Mercedes-Benz Stadium on February 3. The lineup hasn’t been announced yet, but Dupri said he feels he has an obligaton to ensure there is a variety of Atlanta artists. He also wants to avoid acts with profanity and is waiting to “get people to say they are going to keep it clean.”
“I was coming to Atlanta and being the unofficial man of the city, but caring about the way people viewed my city forever and ever, I feel like it’s my job to make sure the ‘Welcome to Atlanta Experience’ is the best that you ever had for those who still do support Super Bowl weekend,” he told TMZ Sports.
Super Bowl Live, presented by Verizon, will take place from January 26 through February 2 (concerts will not take place from January 29 to 30.)
While Dupri recently celebrated the 25th anniversary of his So So Def record label last weekend, he faced some backlash earlier this month for suddenly cancelling almost all dates on ‘So So Def Cultural Curren$y Tour.’ Although the producer originally tweeted that he wanted to push back the dates, a statement was released stating that all dates except for Atlanta on October 21 would be cancelled due to the fact that he needs more time to “properly produce his vision.”