by Joe Rixon, Special to TicketNews Lots of teams out there have developed relationships with a “preferred secondary partner,” that they either cajole or force fans into using. The key word in the push is that it’s “Our” partner. I continually ask the question – “OK, what is in...
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Opinion: The Pitfalls of “Our” Preferred Secondary Partner
Guest CommentaryIndustryTop Story September 27, 2017