Broadway Ticket Sales Report Week ending March 18, 2007 By Carol-Ann Rudy Another bonus week on Broadway! The gross was up again, $18,294,928 compared...

Broadway Ticket Sales Report
Week ending March 18, 2007

By Carol-Ann Rudy

Another bonus week on Broadway! The gross was up again, $18,294,928 compared to last week’s $18,114,084. And like last week, the same four productions, all musicals, lead the pack: “Wicked” at $1,388,693, up from last week; “Mary Poppins” at $1,188,689, up from last week; “Jersey Boys” at $1,160,591, down slightly from last week; and “The Lion King” at $1,129,632, up considerably.

Altogether, fourteen productions fared at 90% or better in filling their houses.

It should be noted that the numbers for “The Coast of Utopia” last week are combined: “Part 1 – Voyage” played three performances, “Part 2 – Shipwreck” played two performances, and “Part 3 – Salvage” played two performances. This helps explain the increase in gross receipts of about $25,000 over the previous reporting period, from $530,101 to $576,164 this past week.

Still struggling was the play, “Journey’s End,” grossing only $160,856 at about 42% capacity. Its potential ticket sales income is listed as $597,241; a fairly large discrepancy. Examining causes for this brings to light that its average ticket sale is just $46.58. Only “Prelude to a Kiss” posted a lower average ticket sale of $41.89. However, that production is making a better showing at about 69% capacity, $170,071 in ticket sales, and a lot fewer seats. By comparison, the play “The Year of Magical Thinking” has made an excellent early show of returns, with $408,605, filled to 95% capacity.

“The Pirate Queen,” a musical by the Tony Award-winning creators of “Les Miserables” and “Miss Saigon,” has been in previews at the Hilton Theatre since March 6 and opens April 5. It’s doing well with $590,498 in ticket sales and 81% capacity this past week.

Broadway Gross Reports, March 12–18, 2007
All data provided by The League of American Theatres and Producers

Production
(Theatre)
Weekly GrossTotal Atten.Prev.Perf.Total CapacityAvg. Ticket PriceAtten. %
A Chorus Line
(Schoenfeld)
$706,6228,237081,069$85.7996.3%
Avenue Q
(Golden)
$349,8415,17708796$67.5881.3%
Beauty and Beast
(Lunt-Fontanne)
$723,53311,876081,509$60.9298.4%
Chicago
(Ambassador)
$555,7797,996081,080$69.5192.5%
Company
(Barrymore)
$331,4145,219081,046$63.5062.4%
Curtains
(Hirschfeld)
$653,4849,569801,422$68.2984.1%
Grey Gardens
(Kerr)
$364,5405,26008922$69.3071.3%
Hairspray
(Neil Simon)
$660,50510,463081,428$63.1391.6%
Jersey Boys
(August Wilson)
$1,160,5919,843081,222$117.91100.7%
Journey’s End
(Belasco)
$160,8563,453081,017$46.5842.4%
Les Miserables
(Broadhurst)
$612,1927,948081,122$77.0288.5%
Mamma Mia!
(Cadillac Winter Garden)
$867,12811,728081,498$73.9497.9%
Mary Poppins
(New Amsterdam)
$1,188,68914,270081,791$83.3099.6%
Prelude to a Kiss
(American Airlines)
$170,0714,06008740$41.8968.6%
Rent
(Nederlander)
$425,8797,371081,181$57.7878.0%
Spamalot
(Shubert)
$836,44610,450081,441$80.0490.6%
Spring Awakening
(O’Neill)
$535,7727,282081,090$73.5783.5%
Talk Radio
(Longacre)
$267,6315,113081,095$52.3458.4%
Tarzan
(Rodgers)
$644,1159,582081,319$67.2290.8%
The 25th…Bee
(Circle in Square)
$229,0024,21208684$54.3777.0%
The Coast of Utopia
(Beaumont)
$576,1646,720071,047$85.7491.7%
The Color Purple
(Broadway)
$718,89911,177081,718$64.3281.3%
The Drowsy Chaperone
(Marquis)
$828,38411,306081,611$73.2787.7%
The Lion King
(Minskoff)
$1,129,63212,687081,598$89.0499.2%
The Phantom of the Opera
(Majestic)
$780,40612,315081,607$63.3795.8%
The Pirate Queen
(Hilton)
$590,49810,210701,799$57.8481.1%
The Producers
(St. James)
$429,5586,969081,706$61.6451.1%
The Year…Thinking
(Booth)
$408,6055,20270782$78.5595.0%
Wicked
(Gershwin)
$1,388,69314,472081,809$95.96100.0%

Comparison with Previous Week

Production
(Theatre)
Weekly GrossLast Week’s Gross$ ChangeAtten. %Last Week’s Atten. %Atten. % Change
A Chorus Line
(Schoenfeld)
$706,622$645,359$61,26396.3%82.5%13.8%
Avenue Q
(Golden)
$349,841$370,293-$20,45281.3%86.3%-5.0%
Beauty and Beast
(Lunt-Fontanne)
$723,533$654,897$68,63698.4%91.4%6.9%
Chicago
(Ambassador)
$555,779$485,369$70,41092.5%80.2%12.3%
Company
(Barrymore)
$331,414$327,325$4,08962.4%57.2%5.2%
Curtains
(Hirschfeld)
$653,484$556,019$97,46584.1%70.3%13.8%
Grey Gardens
(Kerr)
$364,540$374,926-$10,38671.3%69.8%1.5%
Hairspray
(Neil Simon)
$660,505$554,699$105,80691.6%81.0%10.6%
Jersey Boys
(August Wilson)
$1,160,591$1,178,547-$17,956100.7%100.6%0.1%
Journey’s End
(Belasco)
$160,856$149,846$11,01042.4%38.6%3.8%
Les Miserables
(Broadhurst)
$612,192$672,531-$60,33988.5%94.2%-5.6%
Mamma Mia!
(Cadillac Winter Garden)
$867,128$850,051$17,07797.9%93.6%4.3%
Mary Poppins
(New Amsterdam)
$1,188,689$1,025,733$162,95599.6%88.2%11.4%
Prelude to a Kiss
(American Airlines)
$170,071$152,747$17,32368.6%59.4%9.2%
Rent
(Nederlander)
$425,879$369,276$56,60378.0%68.1%9.9%
Spamalot
(Shubert)
$836,446$794,896$41,55090.6%90.9%-0.3%
Spring Awakening
(O’Neill)
$535,772$529,696$6,07683.5%81.9%1.6%
Talk Radio
(Longacre)
$267,631$188,081$79,55158.4%51.0%7.4%
Tarzan
(Rodgers)
$644,115$562,095$82,02090.8%80.3%10.5%
The 25th…Bee
(Circle in Square)
$229,002$222,155$6,84777.0%71.6%5.3%
The Coast of Utopia
(Beaumont)
$576,164$530,101$46,06391.7%92.6%-0.9%
The Color Purple
(Broadway)
$718,899$716,623$2,27581.3%80.7%0.6%
The Drowsy Chaperone
(Marquis)
$828,384$725,614$102,77087.7%73.1%14.6%
The Lion King
(Minskoff)
$1,129,632$1,027,155$102,47799.2%90.2%9.0%
The Phantom of the Opera
(Majestic)
$780,406$655,893$124,51395.8%80.6%15.2%
The Pirate Queen
(Hilton)
$590,498$615,585-$25,08781.1%85.2%-4.2%
The Producers
(St. James)
$429,558$557,529-$127,97151.1%63.3%-12.3%
The Year…Thinking
(Booth)
$408,605$373,164$35,44095.0%94.1%1.0%
Wicked
(Gershwin)
$1,388,693$1,370,150$18,543100.0%99.9%0.1%