Avenue Q Shines a Bright Light on Broadway

Broadway Ticket Sales Report
Week ending September 16, 2007

By Carol-Ann Rudy
TicketNews.com

TFL and ATBS for ticketing professionals

In evaluating success on Broadway, Avenue Q’s 27.4% increase in attendance this past week can’t be overlooked. The only other change of note is to be seen in the attendance figures for Rent, down 6.2% from the previous reporting period.

Only nine productions exceeded 80% attendance this week. The overall picture continues to improve, however: this week’s gross ticket sales were $13,231,317 compared to the previous week’s $12,482,904, the Labor Day slump. For the season to date, the ticket sales reported continue to be rosy at $287,560,918 compared to same time last year at $263,671,198.

A happy circumstance is scheduled to take place this fall. A scholar, Shelley Fisher Fishkin, discovered an original play, a comedy, by Mark Twain. It is receiving an update to 21st Century standards by playwright David Ives and will begin previews Nov. 8 at The Lyceum and open Nov. 29, directed by Michael Blakemore and produced by Bob Boyett. . .

Also reflecting the slow season were the ticket grosses, only two of which were in the million-dollar range. In order, they were:
o Wicked $1,353,236 at 98% capacity
o Jersey Boys $1,208,017 at 100%
o The Lion King $987,013 at 86%
o Mamma Mia! $832,533 at 90%
o Mary Poppins $825,587 at 77.7% capacity.

Broadway Gross Reports, September 16, 2007
All data provided by The League of American Theatres and Producers

Production
(Theatre)

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Weekly Gross

Total Atten.

Prev.

Perf.

Total Capacity

Avg. Ticket Price

Atten. %

 

 

 

 

 

 

 

 

A Chorus Line
(Schoenfeld)

$426,490

7,571

0

8

1,069

$56.33

88.5%

Avenue Q
(Golden)

$295,263

5,314

0

8

796

$55.56

83.4%

Chicago
(Ambassador)

$417,238

6,014

0

8

1,080

$69.38

69.6%

Curtains
(Hirschfeld)

$686,394

8,947

0

8

1,422

$76.72

78.6%

Grease
(Atkinson)

$756,849

7,454

0

8

1,072

$101.54

86.9%

Hairspray
(Neil Simon)

$630,581

9,272

0

8

1,428

$68.01

81.2%

Jersey Boys
(August Wilson)

$1,208,017

9,851

0

8

1,222

$122.63

100.8%

Legally Blonde
(Palace)

$573,963

8,117

0

8

1,691

$70.71

60.0%

Les Miserables
(Broadhurst)

$341,454

5,664

0

8

1,122

$60.28

63.1%

Mamma Mia!
(Cadillac Winter Garden)

$832,533

10,830

0

8

1,498

$76.87

90.4%

Mary Poppins
(New Amsterdam)

$825,587

11,135

0

8

1,791

$74.14

77.7%

Mauritius
(Biltmore)

$113,423

2,157

5

0

650

$52.58

66.4%

Rent
(Nederlander)

$262,053

5,357

0

8

1,181

$48.92

56.7%

Spamalot
(Shubert)

$560,395

7,789

0

8

1,441

$71.95

67.6%

Spring Awakening
(O’Neill)

$612,591

7,516

0

8

1,090

$81.50

86.2%

The 25th…Bee
(Circle in Square)

$174,847

3,425

0

8

684

$51.05

62.6%

The Color Purple
(Broadway)

$773,771

10,677

0

8

1,718

$72.47

77.7%

The Drowsy Chaperone
(Marquis)

$487,005

8,256

0

8

1,611

$58.99

64.1%

The Lion King
(Minskoff)

$987,013

11,383

0

8

1,654

$86.71

86.0%

The Phantom of the Opera
(Majestic)

$578,800

8,732

0

8

1,607

$66.28

67.9%

The Ritz
(Studio 54)

$93,124

2,174

3

0

1,006

$42.84

72.0%

Wicked
(Gershwin)

$1,353,236

14,173

0

8

1,809

$95.48

97.9%

Xanadu
(Hayes)

$240,692

3,163

0

8

596

$76.10

66.3%