“LIVE NATION BRINGS FANS INTO THE “FAST LANE” WITH NEW PROGRAM ENSURING SPEEDIER ENTRANCE TO SHOWS”
LOS ANGELES, Calif. (Live Nation) June 25, 2008 – Live Nation® (NYSE: LYV) today introduced Live Nation FAST LANE™, a new ticketing program that offers music fans the chance to, at no extra charge, enter ahead of the crowd to their favorite shows at Live Nation owned and operated venues when they purchase their tickets online through Live Nation Tickets® on LiveNation.com.
Beginning June 25, fans gain FAST LANE privileges simply by going to LiveNation.com and buying tickets through Live Nation Tickets to the shows of their choice at any Live Nation owned and operated venue (subject to ticket availability for participating shows). Once their purchase is complete, fans will be given information on how to pass ahead of the crowd and go right inside via a special FAST LANE entrance.
“We want to reward music fans who purchase tickets through Live Nation Tickets via LiveNation.com with a special perk – being able to enter our venues first with our complimentary FAST LANE ticketing program,” said Nathan Hubbard, President of Live Nation Tickets. “With FAST LANE, general admission and lawn ticket holders will be more likely to get the vantage point they want for experiencing their favorite artists in a very close and direct way, while fans with reserved seats will get the convenience of not having to line up before the show. This is a great benefit for all fans, and especially for general admission ticket buyers.”
The new Live Nation FAST LANE program is entirely complimentary, and fans can enjoy FAST LANE privileges when they use Live Nation’s print-at-home ticketing feature, for which there is never a fee. For identification at the venue, FAST LANE tickets purchased through Live Nation Tickets on LiveNation.com feature distinctive Live Nation colors and branding and are available on a limited basis for participating shows.
To learn more about the Live Nation FAST LANE program, please visit: LiveNation.com
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Live Nation is the future of the music business. With the most live concerts, music venues and festivals in the world and the most comprehensive concert search engine on the web, Live Nation is revolutionizing the music industry: onstage and online. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol “LYV.” Additional information about the company can be found at LiveNation.com under the “About Us” section.
