As Senior Vice President and General Manager of Ticketmaster Resale (TMR), Larry Plawsky runs the company’s resale business. He plays a leadership role in advancing Ticketmaster’s continued success in resale, defining and delivering products and services that enable content owners, professional resellers, and fans to prosper.
An operating, marketing, and e-commerce executive, Plawsky has more than 20 years of experience leading consumer businesses, with an emphasis on leveraging digital technology to drive growth and improve customer experience. Prior to joining Ticketmaster in January 2015, he served most recently as Senior Vice President of the Consumer Division of FTD, Inc., a $1.3 billion, multi-channel flower and gifting company. In this role, he ran FTD’s consumer business, overseeing strategy, business development, product management, marketing, global sourcing and supply chain management, merchandising, and pricing. Earlier in his career, Plawsky held senior marketing and brand management positions at some of the country’s leading consumer companies including Procter & Gamble and Beam Global.
A native of Plainview, New York, Plawsky received his bachelor’s degree from Washington University in St. Louis and an MBA from Northwestern University’s Kellogg Graduate School of Management. He lives in Chicago with his wife, Rachel, and their 2 children.
Ticket Summit will be held July 11-13, 2017 at The Venetian Las Vegas. All-Access Passes are just $799 and can be purchased on the Ticket Summit website. Ticket Summit will be jam-packed with keynotes, Workshops for Entrepreneurs, panels, the trade show, and much more.