TickPick Furthers Growth By Acquiring Ticketing Search Aggregator Rukkus
IndustryLegalPress Releases July 25, 2018 TicketNews
TickPick Gains Access to Rukkus’ Most Advanced Seat-View Functionality with High-Def Images offering 360-degree Views of Sporting and Entertainment Venues
TickPick, the no-fee ticket marketplace that is transforming the industry, announced today that it has acquired a significant portion of the assets of Rukkus, an advanced ticket inventory aggregator.
Rukkus was a venture capital-backed company that allowed users to perform aggregated searches of dozens of ticket buyers tailored to their interests and pinpoint tickets based on value. With access to tickets from the industry’s largest ticketing vendors, users of Rukkus could find cheap tickets and good deals for events throughout the United States.
The company had more than 300,000 total customers, generated more than one million site visitors, and achieved over one million app downloads.
A highlight of the deal is TickPick’s access to Rukkus’ high-definition 360-degree views of hundreds of sports and entertainment venues. These seat views provide prospective ticket buyers with the industry’s clearest and most dynamic preview of the actual event experience. The viewing solution is fully mobile optimized through the Rukkus app, and provides buyers with the ability check out seat views while on the go. This technology will be integrated into TickPick’s platform, and users of the Rukkus app and website will be smoothly transitioned to TickPick for an optimal user experience.
“We’re continuing our growth path by making smart acquisitions, developing partnerships, and constantly improving our technology for the industry’s best customer experience,” said Goldberg. “Rukkus brought in several hundred thousand valuable customers, and they also built a very impressive seat-view capability that is much more immersive than the ‘virtual’ views offered by many of our competitors. This purchase and our recent acquisition of established player Razorgator are part of our customer growth strategy and our focus on refining our tech to remain the premier site to buy sports and entertainment tickets.”
TickPick features an industry-leading approach to ticket selling with its all-in pricing and reduced fees. The company offers simplified transactions without hidden fees or commissions which compare favorably to the 25% or more in total fees charged by competitors. Visit www.tickpick.com for more information.
Founded in 2011, TickPick is reshaping the secondary event ticket marketplace with its no-fees approach. The company does not charge any fees for buyers, setting it apart from competitive firms that charge steep transaction fees. It also leverages its algorithms to look at the price/value ratio for tickets, and then offers value grading for buyers so they can get the optimal experience for their money. Users can also bid on tickets in a process that is similar to financial markets where supply and demand creates a more efficient marketplace.
TickPick was founded by Co-CEO’s Christopher O’Brien and Brett Goldberg who saw inefficiencies in the ticket marketplace and decided to build a more transparent and cost-effective solution. For more information, visit www.tickpick.com
Last Updated on July 25, 2018 by Olivia Perreault