Guest Commentary: Importance of data-based pricing strategies
Most marketing courses will identify the 4 P’s of marketing: Product, Price, Place, and Promotions. Most marketing professors will tell…
Industry
Lilith Fair co-founder blasts critics of the event’s cancellations
In “An Open Letter to Critics” released this week, Lilith Fair co-founder Terry McBride blasted bloggers and members of the…
Target price for Live Nation Entertainment stock is lowered significantly
The target price for Live Nation Entertainment stock, which trades under the symbol LYV, has been lowered by an influential…
First charges arise from federal probe of University of Kansas ticketing scandal
Federal prosecutors have brought their first charges from a probe into the recently uncovered ticket scalping scandal at the University…
Wiseguy Tickets files for dismissal of charges and gains some support
Stressing its belief that allegedly violating a private company’s terms of service is not a federal crime, the Electronic Frontier…
StubHub launches contest to celebrate 10th anniversary
PRESS RELEASE: “StubHub Celebrates Milestone 10th Anniversary with Ultimate Fan Experience Contest” SAN FRANCISCO, CA (BUSINESS WIRE) July 7, 2010…
Digonex CEO Jan Eglen interviewed on Fox Business News about dynamic pricing
Jan Eglen, CEO of dynamic pricing company Digonex Technologies, recently appeared on Fox Business News where he discussed dynamic ticket…
New York Yankees ticket sales again take the New Yankee Stadium to number one venue
For the third week running, the New Yankee Stadium beat all rivals in TicketNews’ exclusive venues rankings for the week…
New York ticket resale law could impact similar laws in other states
This story was updated on July 6, 2010, at 6:25 p.m. EDT to include a comment from Sam Gerace, CEO…
New York Legislature assures consumer choice by overwhelmingly passing ticket resale bill
This story was updated on Friday, July 2, 2010, at 4:50 p.m. EDT, to include that Gov. David Paterson signed…