The game of basketball was created in 1891 by Dr. James Naismith in the small town of Springfield, Massachusetts. What started as a game with peach baskets nailed to gymnasium walls has turned into an internationally played sport with a countless number of professional leagues. Basketball, along with baseball and football, dominate the sports news headlines everyday. It also has made its fair share of news in the ticketing world.
The National Basketball Association is the most prominent basketball league in the world, and draws millions of fans to its arenas each year. But for the ticketing industry, primetime begins when the NBA Playoffs kick off in late April. As the attention paid each game increases, so do ticket sales.
That same thing can be said for college basketball as well. Widely known as “March Madness”, the NCAA Tournament has become of the biggest events in all of sports. The format of win or go home ramps up the intensity in every team, and is reflected in their fans. Each year the event gets bigger and more extravagant, making it one of the crucial events in the ticketing industry.
The Las Vegas Aces are extending their longstanding partnership with AXS, continuing a collaboration that has been central to the team’s fan experience since 2016. Under the renewed agreement, AXS…
The Oklahoma City Thunder stormed through 2024-25 with a franchise-best 68-14 record behind newly crowned MVP Shai Gilgeous-Alexander and a swarming defense anchored by rookie-of-the-year runner-up Chet Holmgren. Their Western…
VegasTickets.com and the Las Vegas Aces have announced a new multi-year partnership aimed at enhancing the in-game entertainment experience for fans, beginning with the 2025 WNBA season. The collaboration will…
The NBA’s final four is set, and fans are paying a premium to witness it in person. When the Eastern and Western Conference Finals tip off this week, ticket prices…
The Los Angeles Sparks and ticketing partner AXS are scrambling to reassure fans after an email circulating on Reddit suggested the WNBA franchise was voiding 2025 season-ticket packages so it…
As the Detroit Pistons gear up for their first playoff appearance in over a decade, the team has implemented a controversial ticketing policy that restricts out-of-state purchases for home games…
The Golden State Valkyries have already cemented their place in the WNBA, setting a new league record by surpassing 10,000 season ticket sales. The milestone makes them the first WNBA…
Fans may have not been thrilled by the relative lack of upsets in this year’s NCAA men’s basketball tournament – but the advancement of some of the biggest names in…
The Caitlin Clark effect continues to reshape the WNBA, as six teams have now opted to move their games against the Indiana Fever to larger venues. Clark, the No. 1…
The NCAA and TNT Sports Live Events have revealed its lineup for the 2025 NCAA March Madness Music Festival. Set to take place in San Antonio, TX, at Tower Park,…