The National Collegiate Athletic Association, or NCAA, is the governing body that oversees all the athletic programs of many colleges and universities in the U.S. and beyond. More than 1,200 schools, conferences and individuals comprise the membership of the organization. While the NCAA is in charge of regulating athletic programs, they also are in charge of some of the biggest events in sports.

Volleyball, softball, tennis are just some of the sports that the NCAA watches over, it is football and basketball that have become the major money-makers for college athletics. Football with its huge stadiums, conferences championships and bowl games bring in billions of dollars in revenue each year to the universities and the NCAA. The National Championship game annually has become one of the toughest tickets in sports to get, with prices going well above $1,000. For basketball, fan interest is peaked during March, when the NCAA Tournament rolls around. From first round games to the Final Four, the tournament brings in big money in revenue.

Fan Pays $1 Million for Courtside Seats to Coach K’s Final Duke-UNC Game
With the announcement of longtime Duke men’s basketball coach Mike Krzyzewski before the upcoming college basketball season, the already hot market for tickets to games at Cameron Indoor Stadium got turned up a few degrees. Recently, a fundraising event saw one fan pay $1 million for a set of... Read more
TicketSmarter Named Official Resale Partner of Big Ten Conference
TicketSmarter, the Big Ten Conference and Big Ten Network announced Thursday that TicketSmarter has been named the official secondary ticket resale marketplace partner of the conference and its championship events. The news adds another major conference to the portfolio of partnerships that TicketSmarter has locked down, making for an... Read more
Ohio State Promises Improvements After Chaotic Digital Ticket Rollout
Fans were back at the famed Horseshoe on Saturday for a marquee tilt between the host Ohio State Buckeyes and visiting Oregon Ducks, but many didn’t even make it in by the time the game started – casualities of a chaotic rollout on the first day of the new... Read more
Dr. Anthony Fauci Advices Fans Use Caution Attending Stadium Events
Dr. Anthony Fauci sounded the alarm over images of packed stadiums seen in recent days with the return of college football, as many of those stadiums had no requirements for vaccination or mask-wearing for those making their way inside. The Director of the National Institute of Allergy and Infectious... Read more
Nebraska Sellout Streak Kept Alive by Donors Buying, Distributing Tickets
Nebraska football saw its sellout streak kept alive this week – but only barely. Two “major donors” swooped in at the last minute and bought up all remaining tickets before Saturday’s game against Fordham, keeping alive the sellout streak dating back to 1962. Tickets purchased by the donors were... Read more
Patriot League Names TicketSmarter Official Ticket Resale Marketplace
TicketSmarter was named the official ticket resale marketplace of the Patriot League, inking a multi-year deal with the league announced this week. TicketSmarter will provide fans of the league’s teams with the ability to purchase tickets and list tickets for sale through their online resale marketplace. “We are excited... Read more
Nebraska Reverses Mobile-Only Decision After Fan Outcry
Widespread pushback among its fan base led Nebraska to chance its mind regarding mobile-only ticketing, at least for the upcoming fall football season. Athletic Director Trev Alberts announced the decision via Twitter last week, bowing to fan demands that their right to receive a paper ticket and parking pass... Read more
Big 12, Tickets For Less Announce Extension of Partnership
Tickets for Less and the Big 12 Conference have announced an extension of their partnership, which now goes through the 2023-2024 season. The deal continues the designation of Tickets For Less the Official Ticket Marketplace of the Big 12 Conference, including for the 2021 Big 12 Football Championship Game... Read more
CFP Semifinal Moves from Rose Bowl to Texas Over COVID Restrictions
The 2021 College Football Playoff (CFP) Semifinal scheduled to take place at the Rose Bowl Stadium in Pasadena has been relocated to AT&T Stadium in Arlington, Texas. Rising case rates of coronavirus and the subsequent refusal by local authorities to allow any fans in the stands, including friends or... Read more
NCAA Announces Single Location March Madness 2021 Tournament
Due to the logistical problems presented by the shifting status of various regions and COVID status, the NCAA has decided to hold its NCAA men’s basketball tournament in one location for 2021. March Madness, which generates enormous revenue from both TV deals and ticket sales for the NCAA, was... Read more