The National Collegiate Athletic Association, or NCAA, is the governing body that oversees all the athletic programs of many colleges and universities in the U.S. and beyond. More than 1,200 schools, conferences and individuals comprise the membership of the organization. While the NCAA is in charge of regulating athletic programs, they also are in charge of some of the biggest events in sports.

Volleyball, softball, tennis are just some of the sports that the NCAA watches over, it is football and basketball that have become the major money-makers for college athletics. Football with its huge stadiums, conferences championships and bowl games bring in billions of dollars in revenue each year to the universities and the NCAA. The National Championship game annually has become one of the toughest tickets in sports to get, with prices going well above $1,000. For basketball, fan interest is peaked during March, when the NCAA Tournament rolls around. From first round games to the Final Four, the tournament brings in big money in revenue.

Paciolan Outage Brings Chaos for Mobile-Only College Football Tickets
A national system outage caused major issues for college football fans and ticketing offices over the weekend, impacting hundreds of thousands of consumers. The outage meant fans couldn’t access tickets in the mobile-only ecosystem, and the schools on the system with home games – some of the highest profile... Read more
TicketSmarter Touts Partnerships With 300+ Football Programs
As the college football season kicks off, TicketSmarter is in the thick of things, touting official partnerships with more than 300 colleges and universities across the spectrum of athletics. The ticket resale platform has grown substantially in recent years through deal-making, becoming one of the official partners of a... Read more
Ticketmaster, South Carolina Extend Ticketing Partnership
The University of South Carolina and Ticketmaster announced an extension of their long-standing deal for the ticketing of Gamecock athletics. The deal includes the ticketing for all athletics games, concerts, and events inside Williams-Brice Stadium, Colonial Life Arena, and Gamecock Club events, as well as other university events for... Read more
University of Oklahoma Expanding Relationship With Learfield, Paciolan
The University of Oklahoma has announced it is deepening its relationship with Learfield and Paciolan, which handle the marketing and ticketing for its athletics programs, extending the deal that has been in place since 1994. The new deal, which commences on July 1, adds new wrinkles to the long-time... Read more
SeatGeek Adds Second New Year’s Six Partnership With Fiesta Bowl
SeatGeek will take over as the official ticketing partner of the Fiesta Bowl in Arizona, the company announced Monday. The deal will begin with this year’s Fiesta Bowl, which is one of the College Football Playoff semifinal contests on the road to the NCAA championship. The deal is the... Read more
Duke-UNC Matchup Sends Final Four Ticket Prices Skyrocketing
Duke and North Carolina, heated rivals separated by only about ten miles distance on Tobacco Road, will face off next weekend in the NCAA men’s basketball Final Four. The rivals will be joined in New Orleans by fellow “blue-blood” programs Kansas and Villanova, a set of teams that has... Read more
Fan Pays $1 Million for Courtside Seats to Coach K’s Final Duke-UNC Game
With the announcement of longtime Duke men’s basketball coach Mike Krzyzewski before the upcoming college basketball season, the already hot market for tickets to games at Cameron Indoor Stadium got turned up a few degrees. Recently, a fundraising event saw one fan pay $1 million for a set of... Read more
TicketSmarter Named Official Resale Partner of Big Ten Conference
TicketSmarter, the Big Ten Conference and Big Ten Network announced Thursday that TicketSmarter has been named the official secondary ticket resale marketplace partner of the conference and its championship events. The news adds another major conference to the portfolio of partnerships that TicketSmarter has locked down, making for an... Read more
Ohio State Promises Improvements After Chaotic Digital Ticket Rollout
Fans were back at the famed Horseshoe on Saturday for a marquee tilt between the host Ohio State Buckeyes and visiting Oregon Ducks, but many didn’t even make it in by the time the game started – casualities of a chaotic rollout on the first day of the new... Read more
Dr. Anthony Fauci Advices Fans Use Caution Attending Stadium Events
Dr. Anthony Fauci sounded the alarm over images of packed stadiums seen in recent days with the return of college football, as many of those stadiums had no requirements for vaccination or mask-wearing for those making their way inside. The Director of the National Institute of Allergy and Infectious... Read more