The game of basketball was created in 1891 by Dr. James Naismith in the small town of Springfield, Massachusetts. What started as a game with peach baskets nailed to gymnasium walls has turned into an internationally played sport with a countless number of professional leagues. Basketball, along with baseball and football, dominate the sports news headlines everyday. It also has made its fair share of news in the ticketing world.

The National Basketball Association is the most prominent basketball league in the world, and draws millions of fans to its arenas each year. But for the ticketing industry, primetime begins when the NBA Playoffs kick off in late April. As the attention paid each game increases, so do ticket sales.

That same thing can be said for college basketball as well. Widely known as “March Madness”, the NCAA Tournament has become of the biggest events in all of sports. The format of win or go home ramps up the intensity in every team, and is reflected in their fans. Each year the event gets bigger and more extravagant, making it one of the crucial events in the ticketing industry.

Knicks Roll Back Season Subscriptions in Favor of Single Game Tickets
The New York Knicks (9th, 12-12) have sold out fewer than half of their home games this season, but officials say they aren’t worried. The attendance dip is unusual considering that entering the season, the team had sold out 277 of 278 regular-season home games (the lone non-sellout happened in... Read more
Breaking: New Orleans Saints/Pelicans Leave Ticketmaster for SeatGeek
SeatGeek announced Friday afternoon that it has signed a deal to serve as the primary ticketing partner for the NFL’s New Orleans Saints and NBA’s New Orleans Pelicans. This is the first primary ticketing partnership for SeatGeek in either league, as it replaces Ticketmaster for both organizations, which are... Read more
Kansas Athletics Allocates Free Basketball Tickets for First-Gen Students
This season, Kansas Athletics and the University of Kansas Student Senate have teamed up for a program that gives away 20 tickets to first-generation students and Pell Grant recipients at each men’s basketball game. In an effort to counteract a steady increase in both tuition and ticket prices, KU Student... Read more
Tickets On Sale: Tuesday, October 31, 2017
Headlining today’s onsales list are games in the 2018 NCAA Men’s Basketball Championship including first/second rounds and regionals across the country. It may be Halloween, but a Mariah Carey Christmas Special in New York is available for presale today, as is a Zac Brown Band show in Vegas and... Read more
Stringent Resale Restrictions Plus Bad Team Equals Pistons Opening Disaster
If a picture is worth a thousand words, there isn’t much left to say about the opening night for the Detroit Pistons 2017-18 campaign, which took place in front of a sparse (at best) crowd at the brand-new Little Caesar’s Arena on Wednesday night. While the Detroit Free Press... Read more
Auburn Athletics Offers Ticket Refunds Amidst Scandal
Auburn basketball’s associate head coach Chuck Person was arrested on Tuesday among ten coaches charged with fraud and bribery following a two-year FBI investigation. AL.com reported that all season ticket holders who no longer wish to hold season tickets will receive a full refund upon request. According to federal... Read more
Tickets On Sale: Tuesday, August 29, 2017
As summer comes to a close, the other sports seasons are headlining the day’s onsale action, with tickets from both the NBA champion Golden State Warriors and NHL Stanley Cup-winning Pittsburgh Penguins available, among many others. Presales on the day include a pair of Warriors home contests and a... Read more
Market Heat Report: The Eagles are Soaring
The Eagles, fresh off their Classic East and Classic West performances, are red hot as they tour with Glen Frey’s son Deacon in place of his late father, landing three shows in the Top 5 of today’s Market Heat index, as well as their piece of the Classic Northwest... Read more
Market Heat Report: Ben Platt’s Departure Boosts “Hansen”
After a remarkable run, including a win for at this year’s Tony Awards, Ben Platt is saying goodbye to Dear Evan Hanson on Broadway. It should come as no surprise, then, that the final dates of the actor’s run with the show are burning up the charts in the... Read more
Utah Jazz, Vivint Smart Home Arena Sign With Ticketmaster
Ticketmaster parent company Live Nation and the Utah Jazz announced an exclusive partnership for Vivint Smart Home Arena ticketing on Tuesday afternoon. The arena, located in Salt Lake City, is home to the NBA’s Jazz and other live events. The agreement also includes Smith Ballpark, home of the Salt... Read more